Review
Client context, existing claims, source materials, platform constraints.
Operations & Capacity · legacy source VU-G01-V001-SS01-ST02
Bespoke work is only a differentiator if the operator can describe what is custom, what is standardized, how many revisions are included, and how workload changes with client complexity.
Capacity map
Each stage has a stop condition so uncertainty does not silently expand into unpaid work.
Workload ledger
The source specifically requires delivery/support workload and capacity evidence. These categories prevent hidden labor from disappearing inside a flat project price.
Client context, existing claims, source materials, platform constraints.
Concept, copy structure, layout prototype, creative rationale.
Calls, async questions, approvals, revision and asset handoff.
Audience definition, commitment definition, stop/revise/proceed criteria and evidence template.
| Capacity hazard | Why it matters | Bounded response to test |
|---|---|---|
| Unlimited revisions | Atelier promise can become open-ended labor. | Declare one revision round in the prototype and log every exception. |
| Claim remediation | Health-adjacent copy can create research/review work beyond creative scope. | Separate claim-screening flag from qualified legal/scientific substantiation work. |
| Client asset gaps | Missing photos, product facts or terms can stall delivery. | Use an intake completeness gate and mark missing inputs unknown. |
| Rush work | Fast-turn creative may break the operator’s capacity or QA boundary. | Record turnaround as a tested assumption, not a permanent promise. |